Life is short. Are you tired of hiding & playing small?

It's time to blaze a bolder path.

Life is too short to have a business that isn’t serving you and your creative genius. Let’s change that … 

Do you feel like there is something more for you and your business?

Are you on the cusp of a change or an upleveling?

My private and unique Brave Yes CEO Coaching Program is here to serve YOU and your amazing business if …

💡 You’ve been avoiding making the changes you need for more ease, more boundaries or more income.

💡 You’ve been hiding and want to take yourself — and your visibility — more seriously.

💡 You are multi-passionate — and also distracted and not making progress like you need or wish.

💡 You want to take up more space in the industry as your authentic self but you hold back because of fear and self-doubt.

💡 You have so much more to offer but you are scared to make a change — and you are afraid of being stuck.

I know you … because all of my clients have these same struggles.

As a private coach, I am on a mission to help women founders like you uplevel, pivot or tweak your business for greater impact and joy.


Brave Yes CEO Coaching is here to help you step into your power as the leader of your business.

It’s time to take up space.

It’s time to show off your genius.

It’s time to brag about yourself.

It’s time to make some big-girl decisions.

I help women business owners design and implement a Brave Yes CEO Plan for yourself that helps you earn more money — and joy — in your business.

💡 Imagine if you could walk into a room and feel like you deserve to be there.

💡 Imagine being someone who is leading — and making an impact — more boldly.

💡 Imagine having the courage — and capacity — to do go after that big, brave dream hiding inside of you.

Your time is now. Your business needs you to step up today. Not in some perfect future.

My Brave Yes CEO Coaching Program is for women business owners who need soulful and strategic business mentoring, wellbeing and capacity planning and fierce courage coaching so you can be the strong leader you need to be for your business and your awesome future.

Brave Yes CEO Coaching will help you …

:: Feel supported, energized and resilient to take brave risks

:: Set Brave, Bold Business Boundaries and Goals

:: Start working toward actualizing your future dreams 

:: Start leading more boldly, bravely and courageously through your marketing and visibility

:: Cultivate your inner power muscles to make strong CEO decisions

It’s my mission to help you BE YOU — without apology — lead a business that aligns with your soul and your values at all times.

A little about me …

Hello. I’m Shawn. I am a creative soul and Gen Xer who has been writing, coaching and selling online for 15 years. I’m an instigator and changemaker that started out as a free spirit in my early years as a latchkey kid. I’m a starter and a doer.

I make things happen. I am highly soulful and strategic. I am equally introverted and extroverted. I am an anti-racist and a feminist. I am a fiction lover and a nature lover. I am a twin mother. I am passionate about offering spiritual well-being and direction for brave leadership and living.

In 2013, I left my 9-5 job to start my highly successful coaching and membership community through The Abundant Mama Project — and did so for eight beautiful years.

I have coached thousands of women around the world to live a more fulfilled, resilient life. I’ve also written books, created programs, led retreats, given keynotes and corporate trainings and much more.

If you want to find your energy and your motivation we’ll start by unearthing your inner self-worth and your inner fire for your business. The results and goals you set will be all yours and unique to you and your current and future dreams.


Six months of coaching with me begins with two powerful clarity sessions for 60 minutes each in the first month followed by 10 60-minute sessions every two weeks — amounting to 6 months of coaching.  

My role as your coach is to help you motivate yourself to follow through on your goals, push yourself to start and finish things, challenge yourself and your assumptions, inspire yourself to take bold action, and build yourself up until YOU believe in yourself so much you start living more authentically, courageously and with more impact.

Here’s what you may experience in 6 Months of Brave Yes Journey Coaching:

  • — Define and shaping your BRAVE YES CEO plan.
  • — A strong sense of self and identity so you can be more confident and authentic.

  • — Energized with a toolkit that cultivates Unshakeable Resilience and Well-Being so you have the stamina for doing the hard things.

  • — Relentless pursuit of your goals with ease and joy so you can thrive and flourish.

  • — Unlocking your courage pathways and slaying all your fear dragons along the way.

  • — Minimizing your self-sabotage patterns so you can get out of your own way and do what you want to do, finally.

Find Your Identity Beyond Your Career

Here’s what you can trust to experience …

UNEARTHING YOU: It's time to know yourself -- and your superpowers -- better than anyone.

After years of serving others and doing what you needed to do, it’s time for you to know yourself and what makes you come alive. This is my superpower as a coach.

My Unearthing You™ Process is designed to help you find your inner self-worth so you can go for the Brave Yes Leaps with confidence.

DESIGN YOUR BRAVE YES CEO LIFE: Tap into your authenticity.

Once you know who you are, we will design your Brave Yes CEO Plan that you see as part of your business vision. This part of coaching is about dreaming big, making tough decisions and going for it.

As we design your Brave Yes CEO Plan, you will be actively working through self-sabotage and limiting beliefs so you can play bigger and dream higher for yourself.

COURAGEOUS YOU: Unlock the fear patterns and make things happen.

This part of your coaching journey is about slaying all the fear dragons that will show up along your path that keep you small and hiding from making your mark on this world.

My unique style of Courage Coaching helps you work through the worries, fears, overwhelm and other self-sabotage patterns that hold you back from going for it or finishing things that matter to you.


How to begin … 

First we schedule you for a Zoom Coaching Discovery Call where I’ll walk you through some initial coaching questions to get a feel for your goals and dreams.

If we both decide we’re a good fit, you’ll register and start filling out your Brave Yes CEO Intake Form — filled with pre-coaching questions to get you warmed up for your coaching experience. And you’ll sign a coaching agreement. 

We’ll schedule your first session on our Discovery Call so we don’t waste a minute of your time. Because … When you’re ready, you’re ready.

Schedule a Brave Yes Journey Coaching Discovery Call now.

Brave Yes Coaching is Ideal for you if …

🧭 You are ready to make a business or business mindset shift to show up more boldly and go after more sales.

🧭 You are ready to make a business change or pivot and you are terrified.

🧭 You think you might want to start a brand new business.

🧭 As the CEO of your business, you need help making decisions and keeping to a plan.

🧭 You are interested in showing up in your industry with more courage and confidence.

🧭 You want to step up your creativity and create more authentically.

🧭 You simply want to be more you and start to play bigger in your industry.

🧭 You want to create more bodly without self-doubt or fear.


I am definitely showing up more fully myself than ever and it shows in my work and my private life.

“I started working with Shawn when I felt a lack of inspiration and creativity to pursue my dreams. I wanted to get to the bottom of what is causing it and recover my sense of purpose to pursue my work. While working with Brave Yes Coaching, I uncovered layers of limiting beliefs, identified my energy zappers and put together an action plan that is aligned with my lifestyle. I am definitely showing up more fully myself than ever and it shows in my work and my private life.”

Aliz, Founder of a Nature Playschool

I found my place and my role in life again.

“Before coaching I was struggling with feelings of worthlessness and depression and feeling unsure of how to move forward in my situation as a mom and wife. I was also struggling to build positive habits and patterns. After coaching I felt like I had more tools to work with to build positivity into my life and to figure out my place and my role.”

— Heather, stay at home mom

I find time and again I can turn to Shawn.

In a time when we really need leaders we can trust, I find time and again I can turn to Shawn. She creates space where I can show up at my worst and leave feeling like and loving my very best self.”

Amberly, aspiring artist and illustrator

Examples of Brave Yes Leaps from My Clients:

Here are just some of the Brave Yeses my clients have experienced:

Choosing to set boundaries around her work schedule and start making time for herself again.

Finally loving herself — without apology.

Finding her voice and starting to sing again — on stage. 🔥

Choosing to quit a job that leaves her feeling lifeless and less than. ✨✨

Going after a new passionate career that brings her alive and brings more balance.

Developing a life plan for when her child is older and out of the house.

Going after her dream of becoming an author and illustrator. 🎨

Finding joy after adultery.

Finding joy despite an imperfect marriage. 🎊

Releasing larger-than-life expectations that were holding her back from experiencing true passion in her life.

To be fully present and living her values as a mother.

To accept her body finally after decades of hating it. 💞

To start showing up more as herself and putting her needs as a priority.

An invitation to begin …


Dear One —
You’ve spent years tending to everyone else. Following all the rules. Being the good girl.
And now, I want to invite you into a space for dreaming.
You are allowed to want to take up space, be seen and be appreciated in the work you do in this world.
Your desire to serve and live in integrity are worth pursuing and not giving up on.
Even if it means making a big, scary change — or setting a big, bold goal for yourself.
Saying yes to you — and your values — is the pathway to reclaiming your joy.
Consider me your chief instigator to a more joy-filled life.
— Shawn


Coaching with me happens on Zoom (or by phone if you prefer) about every two weeks. We meet for 55 minutes. You will also have an online dashboard where I keep notes about your sessions, your homework and focus areas in between calls. I am also available to you during my work week on Voxer.

You can expect to finally start to peel back the layers behind why you aren’t doing the things you want to do for yourself. You can expect to learn a lot about yourself and what makes you happy and what brings you energy for your life. You can expect to have a clear sense of priorities and expectations of yourself and those around you. You can also expect to improve your communication and be a better leader over all. Coaching is ideal for you if … 

  • You know you aren’t living up to your fullest capabilities and you want to be more productive and efficient at work or at home.
  • You have a fear of fading out rather than lighting up and you are ready to map out your future self plan.
  • You have dreams and goals but never seem to act on them and you want to change this about yourself.
  • You are addicted to your to-do list, which rarely includes anything for yourself and you want to be more playful and present for those you love.
  • You are afraid you’ll have to burn down your whole life/career/marriage to find happiness again and you are looking for a middle ground option.

Coaching is where you will always see the highest return on your investment into yourself or your professional career.

There are no refunds for coaching packages and for this reason it is not to be taken lightly. To invest in coaching requires a full commitment in time, money and energy. The hope is that by putting your investment on the line you will take yourself — and your dreams — more seriously. 

The results will be immediate — unlike a DIY program or course — and you will walk away with more positive energy, more vibrant energy to a clear vision for who you need to be and what you need to be doing to live your best life.

Now, ask yourself this: How would you benefit from those changes in your life? How would your family benefit? Your co-workers or clients? Listen for your answers and ask yourself if the investment will be worth it to YOU.


I work with any woman — or anyone who identifies as a woman — who is ready to make a change — or become a changemaker. If you feel ready to challenge the way you’ve been living, working or creating, we’re going to be a good fit. 

NOTE OF CAUTION — Brave Yes Coaching is not ideal if you are actively working with a therapist or need to be. Due to the nature of our work, we may end up in a triggering conversation that stirs emotions as courage work is likely to bring up past experiences. For that reason, those who are still recovering or healing from trauma should wait until therapy is complete. 



My coaching philosophy is to empower you to your own greatness. I infuse journaling, mindfulness, life and business/career design, resilience and well-being coaching as well as leadership coaching. If you are open to it, I will also invite you to try some open-minded spiritual direction for your Brave Yes Living Journey. Exercises in letting go, trusting and surrender will often be used during your times of discomfort and change.

It’s your moment. Let’s begin.