One day, lying flat on the earth during savasana in yoga class, our yoga teacher said something I’ll never forget:

Shallow breath, shallow life.

Deep breath, deep life.

I remember how those words washed over me, how I instantly began to breathe more deeply, how I was always longing for that deeper life she suggested.

Yes, deeper breath, deeper life, deeper service, deeper creativity.

The same metaphor can be applied to our goals.

Small goals often have a fast turnaround and lead to small outcomes.

Bigger goals — dare I call them impossible goals — require more — more time, more patience, more courage, more confidence.

As a coach for entrepreneurs, I work with my clients on the Brave Yes Journey, which is almost always about playing bigger in their work, taking up space and making bold changes for greater life alignment.

I encourage my clients to set stretch-y goals — not for achievement purposes but because personal transformation happens just beyond our comfort zone.

When we do something that seems nearly impossible, our courage and confidence grow exponentially.

My story alone is proof.

Listen to this Brave Yes CEO episode here — or keep reading below:

One day, more than 10 years ago, I began to consider what it would look like to do what seemed impossible — to build an online business.

That day, I went deep into a rabbit hole and never returned.

I learned everything on my own: how to build a website, email marketing, social media marketing, content marketing, SEO optimization, and, of course, online course and program development.

I remember thinking moving my website from to com — or whichever it was — was a huge undertaking. I remember thinking hosting a webinar for a few hundred people was intimidating. I remember thinking I’d never reach 10K email subscribers.

It was all impossible.

Until it wasn’t.

With the help of some amazing coaches and mentors, a few courses and masterminds and a whole lot of just figuring it out … I made it happen within a year, building a Facebook page to 35K, website traffic above 100K. Until 2020, it was hard to explain how I operated an online business serving women around the world and yet I’ve been doing it for a decade — nine years full-time. Long before Zoom even existed.

All along, I was going into other rabbit holes, learning and training and developing my skills that led to weekend retreats. online retreats and ultimately coaching.

Then, I began to unlearn almost everything because everything is different now — the whole market has changed and how to survive in it is different. The rules are different.

The way the online world works is different. We change. We evolve. We pivot.

Now, I coach entrepreneurs to cultivate the confidence and courage to put yourself out there and really grow your authority and take up space with your dreamiest ideas and most unbelievable offers.

The Brave Yes mission is always impact.

We do this through my own Brave Yes CEO coaching methodology — capacity planning for your unique life circumstances, courage coaching and soulful and aligned business mentoring.

  • Never forget that the impossible is always just on the other side of grit.
  • Never forget that the impossible is on the other side of resilience.
  • Never forget that the impossible is just on the other side of curiosity.
  • Never forget that the impossible is just on the other side of play.
  • Never forget that the impossible is only possible once you see it, feel it, taste it, touch it and believe in it.

Now, most mornings, I try to live by the “6 Impossible Things Before Breakfast” rule we learned about in Alice in Wonderland.

“I daresay you haven’t had much practice,” said the Queen. “When I was younger, I always did it for half an hour a day. Why, sometimes I’ve believed as many as six impossible things before breakfast.”

— Alice in Wonderland.

What’s your impossible thing?

When your goals are too small, you may experience stagnation rather than stretching into the spaces where your confidence will grow, where your personal growth will happen.

So ask yourself this: Are my goals too small?

If you aren’t sure, check-in on the timeframe.

Are they going to take a few days or weeks to master? A weekend?

Or, are you working toward a more ideal future you that pushes you outside your comfort zone a bit — that’s going to take a few months, or even a few years?

It’s always good to be working toward both immediate goals — and a Brave Yes goal, something that is aligned with your future self and life that you long for someday.

Either way, breathe deeply on this journey to the impossible — to your YES, to your Brave Yes.

Because while it may seem impossible right now — I assure you it won’t always be.

I would love to talk to support you on your Brave Yes Journey.